Design Inspiration

Rejuvenation Redefined: Gurney’s Montauk Seawater Spa Emerges from a $20 Million Renovation

December 9, 2022

Welcome to The Edit — a curated glimpse into the world of JSF Design. I’m Jeffrey Stephen Florentine, Principal Designer and Founder. Here, we share the inspirations, stories, and details behind our most refined spaces. I invite you to explore what makes our work truly unique.

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Nestled along the pristine shores of the Atlantic Ocean, just north of the illustrious Hamptons, Gurney’s Montauk Seawater Spa has long been a beacon of luxury and relaxation. To elevate the guest experience to unparalleled heights, this iconic spa recently underwent a stunning $20 million renovation. Spearheaded by architect Ignacio Alonso of Alonso Designs and the visionary Jeffrey Florentine at JSF Design, the transformation of the Seawater Spa stands as a testament to the power of innovative, high-end design.

The mandate was clear: to craft an oasis of tranquility that seamlessly blended opulence with functionality, all while harmonizing with the spa’s breathtaking coastal surroundings. With meticulous attention to detail, JSF Design embarked on a journey to redefine luxury, ensuring that every aspect of the spa’s redesign would exceed expectations.

Gurney’s Seawater Spa Pool

From the moment guests step foot into the revamped spa, they are enveloped in an atmosphere of refined elegance. Clean lines and contemporary aesthetics greet visitors, setting the tone for an experience that is both indulgent and rejuvenating.

The design ethos behind the renovation was centered on creating spaces that exuded sophistication while withstanding the unique challenges posed by its oceanfront location. The salty sea air, known for its corrosive effects, necessitated a design approach that not only epitomized luxury, but also prioritized durability and resilience.

One of the standout features of the revitalized spa is the custom gym equipment, meticulously crafted to reflect the Gurney’s brand identity. Each weight bears the iconic Gurney’s logo, serving as a testament to the spa’s commitment to unparalleled quality. Luxurious touches abound, from the plush, hand-stitched leather weight benches to the state-of-the-art cardio machines.

Gym Equipment with Iconic Gurney’s Logo

 

Ocean View from the Gym

For those seeking solace poolside, the experience is equally lavish. Plush sun lounges beckon guests to unwind and soak up the sun, while the rhythmic lull of the ocean waves provides a soothing backdrop. Every detail, from the choice of materials to the arrangement of furnishings, has been meticulously curated to evoke a sense of blissful relaxation.

Salt Water Plunge Pools

As guests make their way to the treatment rooms, they are enveloped in a serene ambiance designed to soothe the senses and induce a state of calm. Thoughtfully selected color palettes, inspired by the tranquil hues of the ocean, work in tandem with subtle lighting to create an atmosphere conducive to relaxation.

 

Private Massage Room with Ocean Views

 

Dry Sauna with Plush Chaise Lounge Chairs

Central to the design philosophy was the understanding that luxury extends beyond aesthetics—it’s about creating an experience that resonates on a deeper level, leaving a lasting impression on every guest. With its $20 million renovation, Gurney’s Montauk Seawater Spa has not only raised the bar for luxury hospitality, but has also redefined what it means to truly escape and unwind in style.

 

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Recognition & Awards

We are thrilled to announce that Jeffrey Stephen Florentine, CEO and Principal Designer of JSF Design, has been honored in the latest issue of ICONIC Life magazine. As part of their prestigious “Dynamic Designers” feature, Florentine joins the ranks of Arizona’s most celebrated interior designers, solidifying his status as a visionary force in the design world. […]

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